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The House of Van Cleef & Arpels is built on strong values of elegance, creativity, expertise, excellence and style. They were the first Jewellers to launch a fragrance, doing so in 1976. “First” by Van Cleef and Arpels is still a favourite today among ladies that love the classics. The house has gone on to launch other fragrances mirroring the philosophy of the jewellery collections, bringing together an array of rare ingredients in compelling scents, under the “Collection Extraordinaire” label, presented in perfectly crafted bottles that possess their own Van Cleef & Arpels magic.
