Pulse of Perfumery Is All About People.
Pulse of Perfumery is all about people — their stories, their senses, and their journey through scent. With over eighty years of combined experience in the fragrance world, we’ve learned that the best discoveries happen in spaces that feel welcoming, not overwhelming.
That’s why we’ve created a perfumery where everyone is invited — whether you’re a lifelong fragrance lover or just starting to explore. We’re here to share what we know, help you discover something new, and offer guidance if you want it — but never pressure. You’re just as welcome to browse quietly, take your time, and follow your nose.
This is a space where curiosity is encouraged, questions are always welcome, and your experience comes first.
Finding a Fragrance That Fits
Fragrance isn’t one-size-fits-all — and at POP, we don’t believe in bestsellers or trends. As Michael Edwards once said, perfume is “liquid emotion,” and that emotion is deeply personal. What stirs one person’s soul might leave another cold.
That’s why we don’t push popular picks or follow formulas. Instead, we treat every visitor as an individual. We take the time to listen, to learn what moves you — your memories, your moods, your preferences — and help you find the fragrance that feels unmistakably you.
There’s no rush, no pressure. Just thoughtful guidance, a bit of curiosity, and a shared passion for finding the perfect scent — not for everyone, but for you.
Born from Passion, Built on Belief
Pulse of Perfumery began as a leap of faith. We sold our home to bring our vision to life — one that didn’t yet exist in a country dominated by faceless department stores. A space where perfume wasn’t an afterthought, but the heart of the experience.
We believed that if we created something truly special, the right people would find us. And they did.
Today, alongside us, our close-knit team continues that dream with the same passion. We live and breathe perfume — guiding, sharing, listening. If we’re not in the Perfumery talking scent, we’re travelling to discover new brands to add to our carefully curated offer, that we know our fragrance curious customers will also love.
Open Monday 10am – 5pm, Tuesday – Saturday, 10am to 6pm, creating moments, memories, and connections through scent.
There’s no rush, no pressure. Just thoughtful guidance, a bit of curiosity, and a shared passion for finding the perfect scent — not for everyone, but for you.
From Icons to Independents - Curated with Care
“Everyone’s different. No two people have the same preferences, which is why POP is all about individuality. We’re here to help you do you."
Melanie Seddon, POP